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  • Navin Chand, President

4 years later, a soul purpose


This was an ambitious year for New Moon Ideas, taking on projects that encouraged us to stretch and grow both figuratively and literally. Some tasks were places of comfort and some felt like moments of free-fall, but the thrills of risk have been totally worth it. We expanded by hiring our first full-timer, our first intern, invested in new partnerships and resources enabling us to not only deliver in the present but allowed me to put more time and effort into developing our future. Over the last three years, I've been crafting the definition of our approach and uniqueness to the marketing industry. That work accelerated over the last few months bringing us to this moment of our company's evolution.

As we launch into year five, I'm excited to reveal New Moon Ideas: Soul Marketing Agency. The word 'Soul' best describes our core strength - we are all about making connections with people on a human level. For our clients, it's about helping brands authentically connect with fans on a level that says 'I love that you get me'. Our updated brand and new website reflect the vibrant energy that drives us, our blog and social media activity will continue explaining soul marketing as an approach, and showcase the power of it in application. Stay tuned for much more to come.

This has been a tremendous year of accomplishments, growth and learning. Moving forward New Moon Ideas will center itself on soul marketing and continue to stand for fresh, exciting and thoughtful experiences. Time will always be made to work hard and play hard. On our fourth anniversary I'm taking this moment to pause, celebrate and say thank you to all of our team members, clients, partners, friends and supporters who have believed in this company's approach and enable us to do what we love.

SOUL MARKETING AGENCY

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